SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Reports

How retailers can improve price perception–profitably | McKinsey & Company

How retailers can improve price perception–profitably | McKinsey & Company

New methodologies, powered by big data and advanced analytics, can help retailers attract value-conscious consumers without sacrificing margins. As retail executives know all too well, most pricing decisions require a trade-off between margin and price perception. To avoid a “race to the bottom”—the self-defeating exercise of trying to beat every competitor’s price on every item—retailers […]

Report: Disruptive strategy: Usage-based pricing | Deloitte University Press

Report: Disruptive strategy: Usage-based pricing | Deloitte University Press

Today, pay-per-view isn’t the only thing you buy on a per-use basis. Companies are now offering usage-based pricing on everything from cars to car insurance, giving them rich insight into how, when, and where customers use products and threatening to upend traditional business models where revenues depend on ownership. OVERVIEW Align price with use Reducing […]

Report: You Can Charge Women More, but Should You? | Harvard Business Review

Report: You Can Charge Women More, but Should You? | Harvard Business Review

The New York City Department of Consumer Affairs (NYDCA) recently released a well-researched report documenting similar products having different prices based on the target customer’s gender. Target, for instance, charged $24.99 for a red scooter and $49.99 for a scooter that appeared to be identical — except for its pink color. (Note: that’s a 100% difference!) […]

Report: Holiday pricing: Making sense of the madness | Bain & Company

Report: Holiday pricing: Making sense of the madness | Bain & Company

Holiday sales are growing in line with expectations, although the level of promotional activity raises questions about the most important outcome: profits. In this issue, we recap November and early-December sales results, take an in-depth look at the volume of promotions and its implications, and offer ideas for infusing more profitable strategies into holiday pricing. […]

Report: ALM: 2015 Law Firm Pricing Report | Patrick on Pricing

Report: ALM: 2015 Law Firm Pricing Report | Patrick on Pricing

For the third year in a row, ALM Legal Intelligence has investigated the pricing activities of law firms (mostly BigLaw). Like last year, the focus is again on pricing professionals. This year’s report, Pricing Officers: Some Firms Still Want to Make the Jump (May 2015), picks up where the 2014 survey left off, focusing on […]

Report: Trends and Innovations in Drug Pricing | FirstWord

Report: Trends and Innovations in Drug Pricing | FirstWord

FirstWord’s Trends and Innovations in Drug Pricing report dissects international trends and examines how long-standing dynamics in competitive pricing and access will strengthen the payer position in demanding discounts in return for guaranteed patient access. Up-to-the-minute and based on the most current research and expert interviews, Trends and Innovations in Drug Pricing is an open […]

Report: Discounting Remains Most Popular Pricing Strategy: Report | Twice.com

Report: Discounting Remains Most Popular Pricing Strategy: Report | Twice.com

Discount pricing remains the most popular pricing strategy among retailers, a new study shows, although product bundling and “belowcompetition” pricing are employed nearly as frequently. The report, by Gartner subsidiary Software Advice, also found that most retailers use more than 10 pricing strategies in their go-to-market plans, and that more than half use software to […]

How Our Brain Determines if the Product is Worth the Price | HBS Working Knowledge

How Our Brain Determines if the Product is Worth the Price | HBS Working Knowledge

Are consumers more likely to buy if they see the price before the product, or vice versa? Uma Karmarkar and colleagues scan the brains of shoppers to find out. by Carmen Nobel Think of the last time you went shopping. By the time you decided to buy a product, you knew both what you were […]

Report: Pricing the Cloud 2014 Market Research Report With 2019 Cloud Computing Pricing and Revenue Forecasts | MarketWatch

Report: Pricing the Cloud 2014 Market Research Report With 2019 Cloud Computing Pricing and Revenue Forecasts | MarketWatch

ReportsnReports.com offers “Pricing the Cloud” market research report published in 2014 and providing examples of pricing trends and a forecast for cloud computing pricing and revenues over the 5 year period from 2014 to 2019. This report also provides coverage of global public cloud pricing with a comparison of virtual CPU, storage and bandwidth pricing […]

Report: Global Pricing Study 2014 | Simon-Kucher & Partners

Report: Global Pricing Study 2014 | Simon-Kucher & Partners

72 Percent of All New Products Flop Sep 10 2014 Profitability at risk: Most companies fail to successfully position their new products in the market, a recent study reports. This problem is self-inflicted, but curable: Pricing and marketing need to be the top priority of the innovation process. More than ever, price pressure and price […]