OnDemand WTP Pricing Research

Tag: pricing strategy

Webinar: Successful Price Increases using Market Insights | PriceBeam

Webinar: Successful Price Increases using Market Insights | PriceBeam

Digitalization is everywhere of course. But whereas some industries are 100% digital from birth, others are still transforming from traditional consumer or industrial products to more of a digital service industry. Regardless of where your industry and company is on the digitalization path, pricing practices are severely impacted. Digitalization means increased transparency, more information,  as well […]

Webinar (On-demand): Setting the Right Price on New Products or Services | PriceBeam

Webinar (On-demand): Setting the Right Price on New Products or Services | PriceBeam

In this webinar PriceBeam co-founder and Chairman, Finn Hansen, together with The Pricing Coach, Mark Peacock walk viewers through various challenges around the pricing of new products or services. This on-demand webinar covers: Common challenges when creating new products or services How pricing should play a more prominent role in the innovation process The various steps […]

Interview: The Case for Surge Pricing for Everything with Alex Shartsis, Co-founder & CEO @ PerfectPrice | DojoLIVE! by Nearsoft

Interview: The Case for Surge Pricing for Everything with Alex Shartsis, Co-founder & CEO @ PerfectPrice | DojoLIVE! by Nearsoft

Date: May 1, 2019 Time: 10:00 am central Surge pricing may soon be something that we see for more than just an Uber ride, but what’s the real purpose of companies surging prices? And is it always bad for the consumer? About Alex Shartsis  Alexander Shartsis is cofounder and CEO of Perfect Price, an artificial intelligence […]

International Price Differences: The Good, the Bad and the Ugly | PriceBeam

International Price Differences: The Good, the Bad and the Ugly | PriceBeam

Prices should differ across different countries, but companies must not only reap the benefits (The Good) but also manage the costs (The Bad) and avoid the pitfalls (The Ugly) Prices are almost never the same in international markets. They vary due to taxes, cost structures, local market needs, currency exchange rates, tariffs, differences in competitive situations […]

Pricing Educational Events Update > March 2019

Pricing Educational Events Update > March 2019

Check out these upcoming in-person as well as live/on-demand webcast pricing events. Be sure to check the Pricing Events Calendar regularly as it offers a list of upcoming pricing focused conferences, webcasts, in-person and online training, and other professional development/networking events. Upcoming Events Webinar 28-March – Optimizing International Market Launches Through Pricing Insights | PriceBeam This webinar […]

Decision Automation: How AI Helps Companies Move From Analytics To Action | Forbes

Decision Automation: How AI Helps Companies Move From Analytics To Action | Forbes

Forward-thinking CEOs have embraced business intelligence tools and big data, and many are considering how they can utilize artificial intelligence (AI) and predictive analytics. But analysis alone doesn’t always go far enough. To catch up to industry leaders like Amazon, Netflix, Google and others, I believe executives need to think beyond analytics and move toward […]

Pricing in the Age of AI: What You Need To Do Now | Perfect Price Breakout Session at PPS Spring Conference

Pricing in the Age of AI: What You Need To Do Now | Perfect Price Breakout Session at PPS Spring Conference

Artificial intelligence, machine learning, and automation are rapidly transforming every part of global commerce — including pricing. From retail giants like Amazon to on-demand services like Uber to leading airlines, hotels, and car rental agencies, forward-thinking companies are using AI to turn data into massive returns. This rapid shift is creating opportunities and confusion. To remain […]

What we can learn from Vail Resorts’ new “Epic” pricing strategy | Perfect Price

What we can learn from Vail Resorts’ new “Epic” pricing strategy | Perfect Price

Vail Resort’s “Epic Pass” changed the ski industry when it was first released a decade ago–I would argue, for the better–even though it was directly coupled with massively more expensive day passes (sometimes 2x prior prices). Since it first launched in 2008, the pass has grown, and as a result, the pricing structure became more […]

Big Ideas: “AI-powered dynamic pricing that shifts in real-time to changes in supply and demand” with Alex Shartsis CEO of Perfect Price | Thrive Global

Big Ideas: “AI-powered dynamic pricing that shifts in real-time to changes in supply and demand” with Alex Shartsis CEO of Perfect Price | Thrive Global

The world’s most successful companies (Uber, Amazon, Airbnb, and many others) already use dynamic pricing to predict changes in supply and demand, optimizing prices in real-time to maximize revenue. Consumers are already familiar with dynamic pricing: Uber rides, flights, hotels, and even Disneyworld tickets are all examples. The benefits of AI and Dynamic pricing are […]

Paper: Dynamic pricing in retail with diffusion process demand | IMA Journal of Management Mathematics

Paper: Dynamic pricing in retail with diffusion process demand | IMA Journal of Management Mathematics

Abstract When randomness in demand affects the sales of a product, retailers use dynamic pricing strategies to maximize their profits. In this article, we formulate the pricing problem as a continuous-time stochastic optimal control problem and find the optimal policy by solving the associated Hamilton–Jacobi–Bellman (HJB) equation. We propose a new approach to modelling the […]