SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Books

Book: Dollarizing Differentiation Value – A Practical Guide for the Quantification and the Capture of Customer Value

Book: Dollarizing Differentiation Value – A Practical Guide for the Quantification and the Capture of Customer Value

Summary: Now is the time to answer that “value” question so well and so completely that your organization thrives. The biggest winners in the 21st century will have value-based strategies, value-based innovation, value-based marketing, and value-based pricing. There has never been a more exciting and lucrative time to pay attention to value and turn a […]

Book: Pricing and Human Capital

Book: Pricing and Human Capital

Summary: The pricing profession has come a long way: from having a pure clerical function back in the 1970s to a more strategic one today, pricing professionals are increasingly accepted as fully fledged members of marketing and finance teams. However, in many of these organizations, pricing professionals are often misunderstood and neglected from a career […]

Book: 8 Keys to Price Optimization

Book: 8 Keys to Price Optimization

Summary: Price optimization enables companies to move beyond cost-plus pricing and determine the range of prices that could be charged for a variety of customers and products. Price optimization can increase current operating income by 1 to 4% of sales, which in many cases will translate into a 20 to 50% increase in operating income. The most sophisticated […]

Book: Collection of the Best Pricing Books and E-books

Book: Collection of the Best Pricing Books and E-books

As a service to pricing professionals, we have compiled a collection of the best pricing focused hard-copy books and e-books available. The entries for each book are tagged by subject matter, include the author(s), publisher, date of publication, a picture of the front cover, and a brief summary. For your convenience, we have also included a […]

Book: Pricing and the Sales Force

Book: Pricing and the Sales Force

Summary: Pricing and the Sales Force is the first book to link pricing strategy and the sales force together. Pricing strategy is now well established as an important means of driving profits for many organizations. Countless companies are now mastering price-setting. But what about “price-getting” – converting those list prices into the realized sales, and […]

Book: The Pricing Journey

Book: The Pricing Journey

Summary: Innovations in pricing can be transformative, but to reach their potential companies must devote equal attention to technical and organizational capabilities. Most firms, however, only pay attention to the technical dimensions of pricing, which severely limits the success of their initiatives. To remedy this, The Pricing Journey provides an integrated guide to the organizational, […]

Book: Asking About Prices – A New Approach to Understanding Price Stickiness

Book: Asking About Prices – A New Approach to Understanding Price Stickiness

Summary: Asking About Prices offers a groundbreaking empirical approach to a puzzle for which theories abound but facts are scarce. Why do consumer prices and wages adjust so slowly to changes in market conditions? The rigidity or “stickiness” of prices is central to the Keynesian economic theory and vital to understanding hom monetary policy works, […]

Book: Beating the Commodity Trap – How to Maximize Your Competitive Position & Increase Your Pricing Power

Book: Beating the Commodity Trap – How to Maximize Your Competitive Position & Increase Your Pricing Power

Summary: Commoditization-a virulent form of hypercompetition-is destroying markets, disrupting industries, and shuttering long-successful firms. Conventional wisdom says the best way to combat commoditization is differentiation. But differentiation is difficult and expensive to implement, and keeps you ahead of the pack only temporarily. In Beating the Commodity Trap, Richard D’Aveni provides a radical new framework for […]

Book: Cheap – The High Cost of Discount Culture

Book: Cheap – The High Cost of Discount Culture

Summary: From the shuttered factories of the Rust Belt to the strip malls of the Sun Belt-and almost everywhere in between-America has been transformed by its relentless fixation on low price. This pervasive yet little- examined obsession with bargains is arguably the most powerful and devastating market force of our time, having fueled an excess […]

Book: Competitive Cost-Based Pricing Systems for Modern Manufacturing

Book: Competitive Cost-Based Pricing Systems for Modern Manufacturing

Summary: In an era of fierce international competition, manufacturing firms must have a thorough understanding of their cost structure and how that structure relates to pricing and product mix decisions. Two competing conceptual approaches to designing product cost systems that support decision making are Activity-based Costing and the Theory of Constraints. Rather than argue in […]