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Tag: price increases

What we can learn from Vail Resorts’ new “Epic” pricing strategy | Perfect Price

What we can learn from Vail Resorts’ new “Epic” pricing strategy | Perfect Price

Vail Resort’s “Epic Pass” changed the ski industry when it was first released a decade ago–I would argue, for the better–even though it was directly coupled with massively more expensive day passes (sometimes 2x prior prices). Since it first launched in 2008, the pass has grown, and as a result, the pricing structure became more […]

Pricing Needs to Reflect Who People Want to Be, Not Just What They Want | Harvard Business Review

Pricing Needs to Reflect Who People Want to Be, Not Just What They Want | Harvard Business Review

When are people willing to pay a super-high price premium for something? They do, for example, for vacation properties in just the right places, like Southampton, Carmel, or Aspen; for condos in famous buildings, like 432 Park Avenue or The Millennium Tower (even if the latter might be sinking into oblivion); for signature luxury fashion […]

Using a backtest to choose Dynamic Pricing software | Perfect Price

Using a backtest to choose Dynamic Pricing software | Perfect Price

Dynamic Pricing software takes data and turns it into actionable real-time prices. At Perfect Price, we’ve learned a lot about how executives assess and decide on using our software. We think this process could work well for evaluating any software that an enterprise is trusting to make decisions on its behalf. The problem As a […]

What you don’t know about Netflix’s price increase | Perfect Price

What you don’t know about Netflix’s price increase | Perfect Price

Netflix raised prices $2 yesterday, and as a direct result, their shares added 6.5%. As a CEO, CFO, or controlling shareholder, wouldn’t it be nice to do the same thing? Add $2 to prices and add $9.5 billion to your market capitalization? Move over Warren, I get the cover shot on Barron’s this month. Netflix […]

Report highlights significant variation in healthcare costs | Augusta Free Press

Report highlights significant variation in healthcare costs | Augusta Free Press

Unlike insurers and employers, those without health insurance have very little information to help to negotiate costs.  On VHI’s website, consumers can gain leverage by using the average amount health insurance companies approve.  “With the release of the 2016 Healthcare Pricing Transparency report, VHI continues to serve as an unbiased resource for consumers trying to […]

Price caps for airlines complicated but minor issue, says CIMB Research | The Star Online

Price caps for airlines complicated but minor issue, says CIMB Research | The Star Online

CIMB Research believes that the price caps are likely to be set quite high, because 1) a low-price cap will hurt Malaysia Airlines (MAS) and Malindo more, as their airfares are typically higher than AirAsia ‘s, and 2) it is not in the interests of Mavcom to drive MAS and Malindo out of business, since […]

How to Segment When All Customers Look Alike | Strategic Pricing Solutions

How to Segment When All Customers Look Alike | Strategic Pricing Solutions

Customer segmentation is a simple concept – identify groups of customers who tend to have similar levels of price sensitivity and set distinct prices for each group.  Unfortunately, many companies either think all their customers are the same, or they don’t have enough information to create segments.  In particular, we often see this in retail […]

Trump Promises Lower Drug Prices, but Drops Populist Solutions | The New York Times

Trump Promises Lower Drug Prices, but Drops Populist Solutions | The New York Times

WASHINGTON — President Trump vowed on Friday to “bring soaring drug prices back down to earth” by promoting competition among pharmaceutical companies, and he suggested that the government could require drugmakers to disclose prices in their ubiquitous television advertising. But he dropped the popular and populist proposals of his presidential campaign, opting not to have […]

White House advisers cite USC research as basis for potential drug price reforms | USC News

White House advisers cite USC research as basis for potential drug price reforms | USC News

White House advisory council has issued several recommendations for reining in U.S. prescription drug prices and costs, some of which stem directly from the work of the USC Leonard Schaeffer Center for Health Policy and Economics. Voters are increasingly concerned about rising drug prices and health care costs — to the point that two presidential […]

Budget, White Paper Provide Insight Into Trump Administration’s Strategy On Drug Pricing | Health Affairs

Budget, White Paper Provide Insight Into Trump Administration’s Strategy On Drug Pricing | Health Affairs

During his first year in office, President Donald Trump spoke often about the problem of high drug prices but took no action on the subject. President Trump’s new budget proposal and a newly released white paper from the White House Council of Economic Advisors (CEA) aim to change that by laying out a strategy for […]