SPA Pricing Education, Analytics & Decision Making Tools Webinar Series

Tag: Pricing power

Blog: The Impact of Pricing Is Real | Stephan Liozu

Blog: The Impact of Pricing Is Real | Stephan Liozu

The power and impact of pricing on the bottom line cannot be denied nor ignored. There exists a large body of academic and practitioner research demonstrating the positive impact that pricing can have on firms’ gross margins and also on bottom line profits. Pricing is actually considered by lots of experts as one of the […]

Book: Beating the Commodity Trap – How to Maximize Your Competitive Position & Increase Your Pricing Power

Book: Beating the Commodity Trap – How to Maximize Your Competitive Position & Increase Your Pricing Power

Summary: Commoditization-a virulent form of hypercompetition-is destroying markets, disrupting industries, and shuttering long-successful firms. Conventional wisdom says the best way to combat commoditization is differentiation. But differentiation is difficult and expensive to implement, and keeps you ahead of the pack only temporarily. In Beating the Commodity Trap, Richard D’Aveni provides a radical new framework for […]

Book: Power Pricing – How Managing Price Transforms the Bottom Line

Book: Power Pricing – How Managing Price Transforms the Bottom Line

Summary: In today’s hyper-competitive global marketplace, a company’s pricing policy can make or break the bottom line. Yet a surprising number of firms attempt to increase profits without the aid of a carefully and creatively designed pricing strategy. Now, in this long-awaited book, the world’s two leading price experts Robert J. Dolan and Hermann Simon […]

Report: Global Pricing Study 2012 | Simon-Kucher & Partners

Report: Global Pricing Study 2012 | Simon-Kucher & Partners

Profits jump when CEOs take an active role in pricing Nov 27 2012 Global Pricing Study 2012: Pricing power drives higher profits when top management takes an active leadership role in pricing and puts a pricing organization in place, a worldwide study by Simon-Kucher & Partners reveals.Pricing pressure in the Asia-Pacific region is increasing while […]

Report: European Pricing Maturity Study | EPP

Report: European Pricing Maturity Study | EPP

Pricing power is one of the key ways that businesses can create value for themselves. Improving a company’s approach to pricing leads to more opportunities to create and capture value for customers, which results in increased sales and healthier margins. Developing pricing maturity takes time and effort, but understanding how to capture what customers perceive […]