OnDemand WTP Pricing Research

Tag: Airline Ticket Pricing

Hotel and Air Prices to Rise Sharply in 2019, Per GBTA/CWT Research: Meetings & Conventions

Hotel and Air Prices to Rise Sharply in 2019, Per GBTA/CWT Research: Meetings & Conventions

Travelers can expect steep increases in prices in 2019, with hotel room rates rising by 3.7 percent and the cost of air tickets climbing by 2.6 percent, according to the fifth annual Global Travel Forecast, published today by the Global Business Travel Association and Carlson Wagonlit Travel with the support of the Carlson Family Foundation. The report […]

Price caps for airlines complicated but minor issue, says CIMB Research | The Star Online

Price caps for airlines complicated but minor issue, says CIMB Research | The Star Online

CIMB Research believes that the price caps are likely to be set quite high, because 1) a low-price cap will hurt Malaysia Airlines (MAS) and Malindo more, as their airfares are typically higher than AirAsia ‘s, and 2) it is not in the interests of Mavcom to drive MAS and Malindo out of business, since […]

Book: Revenue Management and Pricing: Case Studies & Applications

Book: Revenue Management and Pricing: Case Studies & Applications

Summary: Companies that are better at fulfilling customer needs make better returns. In the current state of the world economy and cutthroat competition, the essence for survival is to create more customer value as percieved by your customers relative to your competitors. From the foreword by EJ Kreiken, KLM Royal Dutch Airlines Revenue Management & […]

Book: The Future of Pricing – How Airline Ticket Pricing Has Inspired a Revolution

Book: The Future of Pricing – How Airline Ticket Pricing Has Inspired a Revolution

Summary: A story about science, technology, and people, The Future of Pricing provides an inside look at how airlines price tickets and how practices developed in the airline industry are now revolutionizing the world of pricing. Written for business professionals and students wanting to better understand the rapid growth of scientific pricing, the author draws […]

Book: The Price is Wrong – Understanding What Makes a Price Seem Fair & the True Cost of Unfair Pricing

Book: The Price is Wrong – Understanding What Makes a Price Seem Fair & the True Cost of Unfair Pricing

Summary: Fair pricing is an issue that affects us all, whether we’re consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices across a variety of different areas, from mobile phones and airline tickets to prescription drugs and gasoline impact our everyday lives. Now, with The Price Is Wrong, Maxwell shares her […]