OnDemand WTP Pricing Research

Tag: Grocery Pricing

Study: Trader Joe’s, Costco, Amazon lead consumer preference study | SuperMarket News

Study: Trader Joe’s, Costco, Amazon lead consumer preference study | SuperMarket News

Some of the higher performing grocery banners — including Meijer, Publix and Kroger — appeared in the second quartile of retailers in the survey. This quartile had the highest top-of-mind recall and the second-highest financial performance. The group did not perform as well as the top quartile because their price and quality scores were not […]

Article: SPA Featured in Distribution Center Magazine Article “Price Increases: the time, the place and the skills” | Strategic Pricing Associates

Article: SPA Featured in Distribution Center Magazine Article “Price Increases: the time, the place and the skills” | Strategic Pricing Associates

SPA was featured in an article in the August 2015 issue of Distribution Center Magazine. It covers how important price perception is both internally and externally in distribution and offers great tips and advice to consider when planning and executing price increases. A preview of the article authored by Frank E. Hurtte Jr. who has 28 years of distribution […]