Tag: Value Management

Workshop: Data Monetization: A Practical Roadmap for Framing, Pricing, and Selling Your B2B Digital Offers | Stephan Liozu, CPP

Workshop: Data Monetization: A Practical Roadmap for Framing, Pricing, and Selling Your B2B Digital Offers | Stephan Liozu, CPP

DESCRIPTION (Level 600 Workshop) Data is the new gold. Consultants and scholars agree that trillions of dollars in value are going to be generated thanks to the digital revolution taking the B2B and industrial worlds by storm. More than 80% of firms have embarked in some type of digital transformation placing big data analytics at […]

Workshop: Data Monetization: A Practical Roadmap for Framing, Pricing, and Selling Your B2B Digital Offers 24 Oct | Stephan Liozu, CPP

Workshop: Data Monetization: A Practical Roadmap for Framing, Pricing, and Selling Your B2B Digital Offers 24 Oct | Stephan Liozu, CPP

DESCRIPTION (Level 600 Workshop) Data is the new gold. Consultants and scholars agree that trillions of dollars in value are going to be generated thanks to the digital revolution taking the B2B and industrial worlds by storm. More than 80% of firms have embarked in some type of digital transformation placing big data analytics at […]

Workshop: Value-Based Pricing and Differential Value Quantification | Stephan M. Liozu, CPP

Workshop: Value-Based Pricing and Differential Value Quantification | Stephan M. Liozu, CPP

DESCRIPTION Value-Based Pricing and Differential Value Quantification: Best Practices to Understand, Apply, and Operationalize in Your Organization (Level 600 Workshop) More firms and their pricing leaders are embarking on value-based pricing strategies every year. Research shows increased adoption from 17% of firms in 2008 to about 25-30% of firms in 2016. Part of the deployment […]

Workshop: Value-Based Pricing and Differential Value Quantification | Stephan M. Liozu, CPP

Workshop: Value-Based Pricing and Differential Value Quantification | Stephan M. Liozu, CPP

Date: Tue, 1 May, 2018 | 9:00 am – 4:00 pm Location: PPS Spring Conference | Loews Chicago O’Hare Rosemont Hotel in Chicago, IL DESCRIPTION Value-Based Pricing and Differential Value Quantification: Best Practices to Understand, Apply, and Operationalize in Your Organization (Level 600 Workshop) More firms and their pricing leaders are embarking on value-based pricing strategies every year. Research […]

Workshop: Change Management in Pricing | Stephan Liozu

Workshop: Change Management in Pricing | Stephan Liozu

Theories, Best Practices and a Transformational Framework More than 70% of projects fail because of the inability of organizations to change. The same goes with pricing projects and initiatives. Change in value and pricing management is challenging, sometimes tenuous, and might take a long time to be accepted, adopted and assimilated. Whether pricing practitioners lead […]

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

Seminar: The Value-based Pricing of Innovation | Stage-Gate International

Are you capturing the value of your innovation? Firms are pouring billions in innovation investments every year with the goal of creating differentiation and competitive products and services. Many, however, forget two critical elements in the innovation management process: the clear definition and measurement of customer value and the value capture emphasis through modern pricing […]