Pricing power is one of the key ways that businesses can create value for themselves. Improving a company’s approach to pricing leads to more opportunities to create and capture value for customers, which results in increased sales and healthier margins. Developing pricing maturity takes time and effort, but understanding how to capture what customers perceive […]
Pricing Lessons from the Pharmaceutical Industry | Strategic Pricing Solutions
Over the past several months, pricing strategies and practices of the pharmaceutical industry have been a subject of discussion, many times for the wrong reasons. In particular, Valeant has come under extreme criticism for raising the prices of its drugs. Another company, Turing Pharmaceuticals raised the price of Daraprim from $13.50 to $750.00, an increase […]
Importance Prices for laboratory and other clinical services vary widely. Employers and insurers increasingly are adopting “reference pricing” policies to create incentives for patients to select lower-priced facilities. Objective To measure the association between implementation of reference pricing and patient choice of laboratory, test prices, patient out-of-pocket spending, and insurer spending. Design, Setting, and Participants […]
Training: The Value Based Pricing Simulation (Pre-Conference Masterclass) | EU Pricing Summit
When: 19 September 2016, 9:00 am Where: Steigenberger Hotel Berlin Value Based Pricing How can we turn this from a complicated struggle to something which is quick, easy, produces results and works in multiple regions The value-based pricing simulation is specifically designed to deliver in-depth practical training on advanced pricing, in a realistic and dynamic environment. The […]
When to Use Low Prices to Grab Market Share | Strategic Pricing Solutions
I don’t use Uber often, but our family recently used it to take us to the airport. When we returned, we just walked outside the airport and hopped in a taxi. The price of the Uber ride ended up about 35% lower than the price of the taxi. That is not news. It has been […]
Leverage Six Sigma Methodology to Drive Continuous Margin Improvements A disciplined process is needed to create Pricing Excellence - SPA’s Six Sigma training drives real results focused on profitable growth. “Measure of success at strategic pricing is not how much it increases price but how much it increases profitability.” Thomas Nagle - Professor, University of […]
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