OnDemand WTP Pricing Research

Tag: Mobile Phone Pricing

Community-Owned Fiber Networks: Value Leaders in America – Pricing Review Shows They Provide Least-Expensive Local “Broadband” | Harvard

Community-Owned Fiber Networks: Value Leaders in America – Pricing Review Shows They Provide Least-Expensive Local “Broadband” | Harvard

Our examination of advertised prices shows that community-owned fiber-to-the-home (FTTH) networks in the nited States generally charge less for entry-level broadband service than do competing private providers, and don’t use initial low “teaser” rates that sharply rise months later. We also found that Comcast varies its pricing by region. Our study was constrained by the […]

Blog: Customer Segmentation in the Wireless Market | Strategic Pricing Solutions

Blog: Customer Segmentation in the Wireless Market | Strategic Pricing Solutions

For years cell phone service came with 2-year contracts and included a discount on a new telephone. In the past year, however, T-Mobile started a trend of unbundling the purchase of the phone from purchase of talk, text, and data services. Now all of the major carriers have moved to the unbundled model, with prices […]

Book: The Price is Wrong – Understanding What Makes a Price Seem Fair & the True Cost of Unfair Pricing

Book: The Price is Wrong - Understanding What Makes a Price Seem Fair & the True Cost of Unfair Pricing

Summary: Fair pricing is an issue that affects us all, whether we’re consumers or merchants. Throughout her career, Sarah Maxwell has seen how pricing practices across a variety of different areas, from mobile phones and airline tickets to prescription drugs and gasoline impact our everyday lives. Now, with The Price Is Wrong, Maxwell shares her […]